While I am not a guru, I am a researcher. There was much to unearth regarding the SEO strategy Google Search now desires. I will share this with you and trust you can implement the ideas. My challenge is to get all this done on my huge wedding planning portal WeddingLinks.co for the USA & parts of the world. JR Moore
2018 SEO AND WEBSITE RANKING TIPS
Five Top Rankings by Google Are: RankBrain, Mobile Phone Access, Links, Voice, and Rich Written Content
Google is using a new tool RankBrain. With this tool Google ranking improves on a website dependent on:
Google is using a new tool RankBrain. With this tool Google ranking improves on a website dependent on:
- How long someone stays on your page.
- Percentage of people that click on website info & results.
- There’s no doubt about it: emotional titles get more clicks. Learn methods to write this style content here: https://coschedule.com/blog/emotional-headlines/
- Example: Productivity Tips: How to Get More Done.
- Better Example: Work Quickly With These 17 Productivity Tips.
- Your webpage must answer the user’s needs and completely reflect the page title and description.
- The quick solution/answer to concern can be placed on side box/bar.
- Title must work with your description keywords in the text of the page.
- Add brackets and parentheses to the End Of Your Titles = Gains Google Visibility & Hits
- Title Example: Description and sidebar in your blog or webpage text.
- Example: Easy Research Of Over 7,000 Wedding Venues For Every Budget.
- Great Titles draw on Emotions or Need of the user.
- Example: Step-by-Step Timelines (Guide To A Well Managed Wedding).
- CTR List building tips:
- Offer an item for free from your website with e-signup
- Use a list management platform
- Add Facebook and/or Blog Platforms with links back to your website.
Ditch These Strategies in 2018 by Huffington Post.
RAISE YOUR RANKING
- Find paid AD words that pertain to your subject
- Use the related AD words in your title and subject message
- Which words duplicate in most of the AD words. Use in your page, title and paragraphs
- Put in a few subject pertaining backlinks in the paragraphing of your page.
PROVEN POWER WORDS
Today
Right Now
Fast
Works Quickly
Step by Step
Easy
Simple
Effective
Proven
New
Powerful
Today
Right Now
Fast
Works Quickly
Step by Step
Easy
Simple
Effective
Proven
New
Powerful
MOBILE FIRST Algorithm
If your website has been thrown off page results because of not having a mobile phone access…. Then you will need to admit - you had plenty of time to take care of this -- and my screaming at You to get it done…...
With Smart Phones - VOICE SEARCH IS VERY IMPORTANT TODAY
- 40% of adults perform at least one voice search every day
- Voice searches performed in Google are up 35x since 2008
- 20% of all searches on mobile are voice searches
Where You Pick Up The "How To Place A Voice Search For Your Website::
- WHERE ... TO PLACE VOICE SEARCH On Your Website:
- Must be on the first page of your website
- Helps to have it in a Featured Snipit (title description for page)
- Another Website For Information on Voice
- https://www.labnol.org/software/add-speech-recognition-to-website/19989/
INCLUDE A QUESTION AND ANSWER
- In your title, home page paragraphing or your snippets and backlinks web page. Important for the Voice Search also.
- Example: Where do I find links to wedding locations in ___________
OTHER IMPORTANT ITEMS FOR YOUR WEBSITE RANKINGS
Embeddable Images
Images are very important on your website as long as they have a key-search-term or and link address with them. Video with illustration is important. Podcast links also.
Unique Data
VERY Important for Bloggers and Journalists. Tell something they do not know regarding new item, place, product, history, fresh or new information.
Website Comments Area Will Bring Up Your Stats
Better on your website instead of moving them to social networks. I know - Things Change!!
Rank 3X Faster With The BEST Content
Your goal is to create content which is at least 3X better than the average in your industry. If you have the resources, go further and forge 10x content.
Popular content solves people’s problems or answers a question by providing comprehensive, accurate, unique information and resources. People want to find what they are looking for fast or they will hit the X button if it takes too long to find what they are looking for.
Content Ranking #1 - had a bulleted list 78% of the time.
Forget big walls of text. No more than 2 sentences at a time. Content must be easily understood by 13-15-years old stud
Use a lot of media Include graphics, animations or video. interactive content converts 2x better than static content. Media will also boost your dwell time. It keeps visitors longer which is a strong SEO signal for Google and will help you to rank higher in search results. Include an image when appropriate every 75-100 words. The average article ranking #1 has 9 images.
Copyright: JR Publications, 1-18-2018, Santa Rosa, Ca.
Author: Judith Rivers-Moore, 707-708-2165