Friday, June 19, 2015

SEO Experts Tell Us - Website Titles Are Important To Your Meta Tags & Marketing Regions

     I took a great class in creative writing one semester. The Teacher had us do a routine occasionally during the term on brainstorming Titles for stories or books.  She would give us a sentence or category and let us write down as many "perfect English titles"  or  quirky, eye catcing titles",  and titles "that asked questions".

Her attitude on sale of an article or book had a great deal to do with the title and the jacket design.
                                      She was so right ... & Google Has Picked Up Her Attitude.


Who would believe this would be important to a website today? - Yet it is - VITAL
.

1. Sometimes the title of your website will appear above with the cursor laying over, and sometimes at the base of your screen. But Google always sees it and includes it in the search profile.
2. This Title and your description can be changed to be current, location specific, with your best  key-words in a sentence formula.
3. Use some of your key-search-terms in your title.

So lets take a look at this.  Sometimes I find websites with {their business name and welcome} in the title.  Sorry that will generally not bring them traffic.  Look at the difference between these two Titles.  It keys the area for the search engines to pick it up - and works better when those key-terms are in the content of your web pages.

SF is being used below for quick writing  - do not use abbreviations on a general basis - spell it out.

a.  San Francisco Wedding & Event Planner
(analysis)  They will come up for San Francisco wedding, SF wedding planner,  SF event planner, and of course the title as it is.

b.  Same Day & Full Service Wedding & Event Planner For The San Francisco Bay Area 
(analysis)  They will come up for San Francisco same day wedding, same day wedding planner, SF wedding planner, SF same day wedding planner, SF event planner, Bay Area wedding planner, Bay Area same day wedding planner, full service wedding planner, full service event planner -

see what I mean, it is in the Title.

Require more info - please e-mail me and ... comment or add info to our blog.

Blog by Judith Rivers-Moore, JRPublications, Santa Rosa, Ca. LocalSEOexperts.biz  707-539-3585




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